I know they have the games, they’ve just needed the push of a publisher to reach the players!”įounded by gaming industry icon David Darling, Kwalee is a leading publisher and hypercasual heavyweight, achieving over 400 million downloads worldwide and countless chart-topping hits. What we couldn’t previously give our developers though, is a direct route to a publisher we trust can get these creations out to a mass audience and in turn, make our Boxers money! This long-term partnership with Kwalee changes that, and I’m excited to see the success it will bring our community. “Hypercasual is a genre where our platform aligns so well, with anyone able to come up with a great idea for a bite-sized game, and then execute it whether or not they have any coding experience. This new stage of our relationship is a huge win for the game developer community.” “Kwalee and AppOnboard have been working together for a long time to bring the best possible partnership to the growing number of incredibly talented artists and creators who are bringing their ideas to life on the app stores. While our flagship products, Buildbox and AppOnboard Studio power the creative pieces of the puzzle, we wanted to build a partnership with one of the leading global publishers, Kwalee, in order to go the next mile to help our community of nearly 1 Million Creators earn the spotlight on the app stores in order to support their businesses,” shared Jonathan Zweig, CEO and President of AppOnboard. “Our number one goal is to empower anyone who has an idea for a video game to bring their idea to life, while building a real business around it. We know that our skill in game design, user acquisition, marketing, monetization, and more will help these games reach their potential, and can’t wait to be talking about all the success stories that have come from this partnership.” Similiar to Buildbox, AppOnboard empowers anyone to design, build, and share instant apps, playable ads, prototypes, and more without writing a single line of code.ĭavid Darling CBE, CEO of Kwalee, stated: “Having seen the games created by the Buildbox community in our recent game jam, it’s obvious that many of these ‘Boxers’ deserve to get their games played by a much wider audience and reap the rewards that come with it. They’ve used our sister-software AOB studio to create playables quick and easily. Kwalee recognizes the importance of a variety of different ad formats for effective UA and has been a partner with AppOnboard Studio for some time. This new partnership with Kwalee will bring more game jams and a support system for Buildbox users to succeed. Our recent hyper casual game jam sponsored by Kwalee is just the beginning. It’s an ‘all-in-one’ route to success that we’re thrilled to be able to offer to our entire community. With our powerful no-code game maker and now access to Kwalee’s years of experience in all the different aspects of publishing from UA to monetization, developers will have an advantage that has never been available before. This new exclusive partnership will give Buildbox users the opportunity to land lucrative publishing deals and gain expert game advice to help lead them towards mobile gaming success. We’re excited to announce that we are joining forces with Kwalee to help the Buildbox community to build and launch successful games.
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